There is no better place than to start a local business in the capital city of Malaysia! Kuala Lumpur, (otherwise known as KL for short) is a melting pot of different races and cultures from all walks of life where everyone lives harmoniously side by side. Today the Malaysian race is made up of Malay, Chinese and Indian which has helped to make Malaysia a top travel destination with food, religious landmarks and entertainment the significant attractions aside from its natural beauty. With technology on the rise where internet penetration is high and the government promising a digital Malaysia by 2020, there has never been a better time to start a local business in KL.
The Benefits of SEO
However, from starting a business comes many challenges, one most commonly faced is marketing of your business. How do you separate your business from the rest? How do you reach a big audience at a low cost? And how do you cater your offering to today’s differing platforms? The answer is simple. SEO! With Malaysians connected to the internet more than ever through their handheld devices, it would be a missed opportunity if you didn’t have online presence to compliment your brick and mortar store. Only through a website will your business be able to execute heightened brand awareness, garner more visitors from all over Malaysia, and be accessible on all the devices that exist today (desktop, laptop, mobile and tablet). Where SEO comes in, is this method of digital marketing that will help enable all the above mentioned. SEO (abbreviated for Search Engine Optimisation) is a multitude of techniques, strategies and tactics implemented to enhance the number of visitors to a website by attaining a high-ranking position in the search results of a search engine – such as Google, Bing, Yahoo etc. Added benefits from undergoing SEO are:
- Optimum user experience on multiple devices from optimising the back end of your website.
- 100% unique content with high search volume keywords embedded and altered to your brand’s positioning.
- Analytics of your website’s performance.
- Traffic acquisition from various other sites and positive online reputation.
And what all of this means in simple terms for your business, is increased conversions (revenue, membership/newsletter sign ups, leads).
Putting our Trust in Google
You may wonder how all of this translates into business success, but internet research shows that consumers only look through the first 3 pages of the Google results pages and the highest click-through-rate occurs for the website ranking in first position. Why is that? Simply because visitors trust the results of Google and will click on the first thing Google shows them, thus ranking as high as possible in the Google SERPs is a must for sustaining a business in the long term.
So if you’re looking stand out amongst the rest by appearing no.1 in KL or Malaysia of the Google Search Results for your product/service, give Consider iProspect a call to find out how we can help you achieve your business goals through SEO. Alternately, you can drop us an email by following the details below. Hope to hear from you soon!
Address: Lot 11-03, Level 11, Wisma Guocoland, No 6, Jalan Damanlela, Damansara City, 50490 Bukit Damansara, Wilayah Persekutuan Kuala Lumpur, Malaysia
Hours: Open Mon-Fri · 9AM–6PM
Phone: +60 3-2242 4879